Urban Knitting Alpujarra: streets dress up with wool to attract tourists to Granada’s villages

The Urban Knitting trend has arrived to Granada’s Alpujarra to dress up its streets this Christmas season. Women from almost ten villages have knitted the Christmas ornaments that decorate the streets of their villages. Their goal is to attract tourists to their villages. The Guadalinfo network has coordinated this social innovation project in which young and old people have worked together to empower rural women mixing tradition with this new trend, counting on the support of 2.0 tools.

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One thought on “Urban Knitting Alpujarra: streets dress up with wool to attract tourists to Granada’s villages

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